Kilbourne, "Addiction as a relationship"

In "Addiction as a relationship", Jean Kilbourne had one main idea through and through; how advertising has romanticized alcohol into our everyday life. She has examples of distinct commercials that somehow find away to show us that if when drinking said product, we become a better you. That the relationship we've longed for somehow mastizes or morphs. I like the fact that she is not reporting from observations but from her own struggle with addiction. When she says,"Our world narrows as our relationship with alcohol or another drug or substance becomes our central focus. We spiral downward.", she really embodies what it is like to be an addict.